As part of its participation in the 17th edition of the International Agricultural Exhibition in Morocco (SIAM), held under the theme “Water: Source of Life and Sustainable Development”, COSUMAR reaffirmed its strong commitment to sustainable, resilient, and innovation-driven agriculture.

Through two complementary exhibition spaces, the Group highlighted its efforts to support the transformation of the sugar value chain and address the challenges of efficient water management:

🔹 At the institutional stand, visitors explored the world of the Moroccan sugar industry, learned about COSUMAR’s field actions, and discovered the Group’s central role in building an inclusive and sustainable agricultural value chain.

🔹 At the digital stand, COSUMAR showcased the innovative solutions developed by its Digital Factory, including tools powered by artificial intelligence and Agriculture 4.0 technologies, designed to optimize irrigation, improve yields, and provide personalized support to farming partners.

Throughout the exhibition, COSUMAR’s teams engaged in meaningful discussions with stakeholders, demonstrated practical solutions, and shared experiences focused on the future of agriculture.

This participation reaffirmed COSUMAR’s conviction that the future of agriculture lies in innovation, collaboration, and the responsible management of water—a vital resource for farming and rural development.